SQUARE NAIL BREWING CO.

LOGO DESIGN

Logo design for a new craft brewery in Kenosha, Wisconsin. The client requested a simple masculine logo restricted to three or fewer colors, including square nails. Because Square Nail is a growing brewery, we were mindful of all the various applications of the logo for branding/marketing/retail purposes: printing, engraving, and embroidering on labels, stickers, pint glasses, t-shirts, and hats. (And that's just the beginning.)